Client: Danone
Harrogate Water
Seen at all the best events (and never without diamonds)
Client
Danone
Scope
Brand Key Visuals
Brand Asset Creation
Brand Asset Creation
Summary
Founded in 1571 in the historic North Yorkshire spa town, this premium bottled water is rich in essential minerals and locally sourced from protected sites of Nature Conservation, ensuring minimal environmental impact.
Results
A starring role at Royal Ascot's first-ever Mindful Drinking Bar featuring reduced and non-alcoholic cocktails
In developing a whole new look and feel for the brand, we played on its regal legacy and the voguish style of the English spa town in its 1920s heyday. The iconic diamond facets, borrowed from the bottle design, soon ushered in a new era of partnership with prestigious British events, across sport, leisure and travel. A pure classic.